Polling News

Political Fundraising During The New Normal

April 23, 2020

The COVID-19 pandemic has put a halt to most campaign activity, suspending rallies, ending in-person meet and greets, and making it difficult to knock on doors and talk to voters one-on-one.  But has the pandemic affected political fundraising?  First quarter report data from the Federal Election Commission compiled by Fivethirtyeight.com found that while fundraising for candidates dropped in February when the social distancing first began, it remained flat for political committees and actually increased for political action committees (PACs). 

Concerns over the economy and national health likely affected donors at the end of the fundraising quarter when most campaigns schedule their end-of-quarter pushes with events and chase calls.  But small dollar fundraising does not seem to have been deeply affected.  The Trump campaign announced that its March fundraising was only slightly lower than its February performance, highlighting the potency of the president’s grassroots base and the importance of small dollar mobilization.  As campaigns push forward with fewer in-person fundraisers and donor meetings, those who’ve previously invested in building small dollar donor bases may fare better.

Related PollingNews

Placeholder polling news
June 04, 2020 |
Polling News
Some observers are acting as if the death of George Floyd and protests around the country has cast Americans into two tribes. ...
Placeholder polling news
May 28, 2020 |
Polling News
How are the presidential candidates adjusting their digital targeting and messaging during the COVID-19 pandemic? ...
Placeholder polling news
May 21, 2020 |
Polling News
As states determine if and how they’ll change their election procedures because of COVID-19, many are focusing on voting by mail, but the practice has also come under fire. ...
Placeholder polling news
May 14, 2020 |
Polling News
President Donald Trump won older voters 65 years and older by 52% to 45% in 2016, according to national exit polls. ...
Button karlsbooks
Button readinglist
Button nextapperance