Polling News

Trump Approval With Key 2018 Groups

August 02, 2018

A new Axios/SurveyMonkey poll measured President Donald Trump’s job approval with five targeted groups that could be key to the midterms.  Overall, the president’s job approval rating is 45% with adults and his disapproval is 53%.  The poll breaks down results by rural voters, suburban white women, voters ages 18-34, African-American women, and “Never Hillary” Independent voters.  Mr. Trump’s approval rating is highest among rural voters (56% to 42% disapproval) and lowest among African-American women (12% to 85% disapproval). 

The president’s approval rating is upside down with the other three groups.  Thirty-five percent of voters ages 18-34 years old approve of the job Mr. Trump is doing, while 63% disapprove.  His approval-disapproval are 44%-55% with suburban white women, normally a key swing voting bloc that could be critical to GOP victories this cycle, especially in suburban districts.  A group to keep a close eye on is the “Never Hillary” Independent voters.  Forty-seven percent of them approve of the job Mr. Trump is doing, while 51% disapprove.  While they are not a large segment (just 9% of the survey’s respondents), they were essential to Mr. Trump’s victory in 2016 and will be equally as important to Republican candidates in competitive races this November. 

It will be important to monitor the president’s standing with these groups over the next three months.  Rural voters are a big chunk of the Republican base, just as African-American women are a large part of the Democratic base.  GOP candidates must find issues and arguments to win over suburban white women and the “Never Hillary” Independents and not rely on the president’s standing alone. 

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